Simon Berg & Jocke Hartzell from Götrich & Co at Pitti Uomo 103
Simon Berg & Jocke Hartzell from Götrich & Co at Pitti Uomo 103

A Journey to Pitti Uomo

By Götrich & Co

Twice a year, the team at Götrich & Co travels to Florence, Italy to attend the well known industry trade show, Pitti Uomo. A fair that was held for the 103rd time this January.

Discovering the finest textiles

The event is a hub for tailoring and classic apparel, drawing mills, cloth merchants, bag and accessory makers, tailors, and clothing brands from around the world.

For Götrich & Co, a brand renowned for its longstanding history, unwavering commitment to quality, and timeless designs, the show offers an invaluable opportunity to connect with existing and potential suppliers. The team discusses upcoming collaborations and projects, while also staying up-to-date on the latest trends in contemporary tailoring.

Jocke Hartzell på Pitti Uomo
Jocke Hartzell on the famous bridge Ponte Vecchio

Networking and Sourcing

The recurring visits to Pitti Uomo is a testament to Götrich & Co's passion for creating classic, timeless designs with a contemporary edge. The trip is always rewarding, and the team looks forward to continuing to build relationships with other industry colleagues and innovators.

Erik Mannby, Simon Berg & Jocke Hartzell from Götrich & Co at Pitti Uomo 103